Getting Real about Customer Delight: The Strategy of Emotional Outcomes
It’s all the rage, and is often the reason we get out of the bed each day – we want to delight our customers…
Taking the Leap: Why Product Managers Make Better Entrepreneurs
I’ve spoken with so many product managers who have a dream of becoming an entrepreneur or launching their own product one day. Every one...
Zapier: My Personal Product Management Assistant
As a product manager at ProductPlan, I’m particularly proud of our new integration with Zapier because of the impact I know it can make....
6 Rules of Product Design According to Maslow’s Hierarchy of Needs
In this blog, we will discuss the applications of Maslow’s Hierarchy of needs to the world of product design and tips to use this...
Why It Is Essential to Put Customers First with a Customer-Led Product Strategy
At its most basic level, a customer-led product strategy means that your customers are the top priority at all times. Sounds pretty obvious, right?...
How Leadership Can Foster an Authentic Virtual Event for Your Employees
When you think of company-sponsored events, a few scenes may come to mind. There’s the holiday party where coworkers schmooze over food and drinks,...
3 Tips to Make Your Product Manager Resume Stand Out From the Rest
According to LinkedIn, interest in product management has doubled in the United States in the past 5 years. ProductPlan’s State of Product Management Report...
ProductPlan vs. Roadmunk
Comparing the two roadmapping softwares, ProductPlan vs. Roadmunk. Which is the best for functionality, feature set, design, and price?
If You’re Hitting All the Dates on Your Roadmap, You’re Doing It Wrong
Imagine a product team out for dinner and drinks. They’re celebrating a big win. The product manager, development team, product owner, maybe even a...
Shifting Your Business and Product Strategy During a Crisis, Featuring Adrienne Tan
In March 2020, many organizations found themselves suddenly plunged into crisis. A global pandemic sparked radical, immediate shifts with lasting effects. Companies had to...
Growing Sales in a Product-Led Company
The move towards product-led growth is on the rise, in part because potential customers increasingly prefer to experience a product or service first-hand before...
How Do You Know You’re Hiring a Good Product Team Member?
Product leaders don’t often get many chances for hiring product team members. It’s not overstating things to label bringing on new talent as critically...
Strategy is Important But It Isn’t Everything
In an ideal, data-driven world, every product, project, and program would come gift wrapped with its own precise set of goals, objectives, and KPIs....
The Roadmap Revolution: A Chance to Hit “Reset”
It’s that time of year where I’m both overwhelmed and excited to work on my roadmap. Maybe it’s the feeling of a fresh start...
Lean Market Validation: 10 Ways to Rapidly Test Your Startup Idea
In 2016 I gave a talk on lean market validation at the opening night of Startup Weekend at the University of California, Santa Barbara....
The Role Roadmaps Play in Managing Product Design
In modern software development, product designers tend to be embedded on a cross-functional squad or scrum team. That team’s collective work is often represented,...
How to Shift to Product-Led Growth, Featuring Wes Bush
Making a shift to product-led growth sounds pretty appealing, especially to product managers. Knowing your baby is the driving engine behind the entire company’s...
Declaring Roadmap Bankruptcy
Is it Time to Declare Roadmap Bankruptcy? Whether your product finds a market or falls flat, your team needs to understand why this outcome...
Getting to Know Jim Semick
I met Jim Semick the first day I started ProductPlan. We took a walk outside the office to talk about the values that drive...
The 5 Top Trends in Product Management to Watch in 2021
The year 2020 shifted the world in fundamental ways. It changed the way we work, learn, play, travel, and socialize. It catapulted some industries...
Gathering Feedback From Unengaged Customers, Featuring Brian Tan
Customer feedback is the lifeblood of customer-centricity. It’s impossible to create and improve products without understanding customers’ experience, especially when customers have unengaged and...
3 Reasons You Should Hire a Senior Product Manager
Once you’re blessed with the opportunity to expand your product management team with a new hire, you have options to consider. You can hire...
The Journey from Customer Success to Product Manager
There are many roles where your career path is clear. But, product management is a different story. People have transitioned to successful careers as...
Getting Real about Customer Delight: The Strategy of Emotional Outcomes
It’s all the rage, and is often the reason we get out of the bed each day – we want to delight our customers...
Top 7 Reasons You Need to Conduct a Squad Calibration With Your Product Team
Ocean’s 11. “The A-Team.” All those Fast & Furious movies… US popular culture is littered with examples of assembling all-star teams to overcome the...
