Cookie Policy

PRODUCTPLAN 

COOKIE POLICY

Last Updated: April 10, 2026

Your privacy is important to ProductPlan, LLC and our affiliates (collectively, “ProductPlan,” “we,” or “us”). This Cookie Policy explains what cookies are, how we use them on our websites and platforms, including www.productplan.com and productplan.ai (collectively, the “Online Services”), and how you can control them.

This Cookie Policy supplements and forms part of our Global Privacy Notice, available at https://www.productplan.com/privacy-policy/ By continuing to use our Online Services, you acknowledge that we may use information obtained from cookies and similar technologies in accordance with this Cookie Policy. If you do not agree, please discontinue your use of the Online Services.

Changes to This Policy

We may update this Cookie Policy at any time. Changes take effect upon your continued use of the Online Services following posting. We will update the “Last Updated” date at the top of this page whenever changes are made.

What Are Cookies?

A cookie is a small data file placed on your device by ProductPlan (first-party cookies) or by our vendors (third-party cookies) when you use the Online Services. Cookies are widely used to support website functionality, personalization, and analytics, and to deliver relevant advertising.

We use the term “cookies” broadly to refer to several types of tracking technologies, including:

• Cookies. Small text files stored on your browser or device that remember information about your visit.
• Local Storage. Similar to cookies, but stored in your browser’s local storage and not automatically deleted when your session ends. We or you must actively delete this information.
• Tracking Pixels and Web Beacons. Small image files embedded in web pages or emails that allow us or our partners to detect when content has been viewed, to monitor traffic patterns, and to measure campaign performance.

Some cookie data may constitute personal information (such as IP addresses or device identifiers). We handle all such information in accordance with our Global Privacy Notice.

How Long Will Cookies Stay on My Device?

Cookie duration depends on whether the cookie is a “session” or “persistent” cookie:

• Session cookies are temporary and are deleted when you close your browser.
• Persistent cookies remain on your device for a set period or until you delete them, and allow us to recognize you when you return to our Online Services.

What Types of Cookies Does ProductPlan Use?

We organize the cookies used on our Online Services into four categories:

• Essential. These cookies are strictly necessary for our Online Services to function. They enable core features such as account login, session management, and security. Because they are required for the platform to operate, they cannot be disabled through our cookie preference settings. They do not store any personally identifiable information beyond what is necessary to deliver the service.
• Performance. These cookies collect information about how visitors use our Online Services, such as which pages are visited most often, how long users spend on each page, and whether any errors occur. This information is aggregated and used to improve the performance and usability of our platforms. We use analytics tools including Google Analytics and HubSpot for these purposes.
• Functional. These cookies allow our Online Services to remember choices you make, such as your language or region preferences, and to provide enhanced or personalized features. They may be set by us or by third-party providers whose services are integrated into our platforms. If you disable these cookies, some features may not work as intended.
• Targeting and Advertising. These cookies are used by us and our advertising partners to build a profile of your interests and to deliver relevant advertisements on our Online Services and on other websites you visit. They work by uniquely identifying your device or browser. Our primary advertising and marketing partners using these cookies include Google and HubSpot.

Your Choices and How to Control Cookies

You have several options for managing cookies on our Online Services:

• Cookie Preference Center. When you first visit our Online Services, you will be presented with a cookie consent banner that allows you to accept or decline non-essential cookie categories. You can update your preferences at any time through the “Cookie Settings” link available at the bottom of our website.

• Browser Settings. Most browsers allow you to enable, disable, or delete cookies through their settings. Please consult your browser’s help documentation for instructions, or visit allaboutcookies.org for general guidance. Note that disabling certain cookies may affect your ability to use some features of our Online Services, including secure login.

Global Privacy Control (GPC). We honor Global Privacy Control signals transmitted by your browser as a valid opt-out of the sale or sharing of personal information, consistent with applicable US state privacy laws.

Self-Regulatory Opt-Out Programs. If you are located in the United States, Canada, or the European Economic Area, you may opt out of targeted advertising from participating vendors through the Digital Advertising Alliance (Ad Choices at youradchoices.com), Your Ad Choices (Canada), or Your Online Choices (EEA). The Network Advertising Initiative also provides opt-out tools at: optout.networkadvertising.org

‍Google Analytics. You may opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on, available at: https://tools.google.com/dlpage/gaoptout

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Contact Us

If you have any questions about this Cookie Policy or our use of cookies, please contact us at:

compliance@productplan.com

ProductPlan, LLC

Attn: Legal / Privacy

555 17th Street, 15th Floor

Denver, Colorado 80202