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The Ultimate Guide to Customer Interviews
Learn how to plan, run, and synthesize customer interviews that actually change your roadmap. A complete guide for product teams—from question design to decision-making.
Customer-Centricity
Product Intelligence
Product Management
Product Strategy

Product Managers, Stop Defending Your Product
When a user complains about your product, or the market just doesn’t respond to it, should you defend it? Here’s what we think.
Product Management
Career and Interviews

15 Must-Read Books for Product Management Leaders
Here are the 15 best books for product management leaders, covering topics from launching new products to keeping your team productive.
Career and Interviews

What is a Roadmap Template?
A roadmap template can offer inspiration to product managers, IT managers, marketing managers, and more as they create their own roadmaps.
Roadmap and Roadmap Management

Product Features: When Do They Belong on Your Roadmap?
What are product features? Overview of types of product features and how to determine which features make it on the roadmap.
Roadmap and Roadmap Management

Roadmap Basics
A roadmap is a very specific type of strategic document. Here is a basic explanation of what the roadmap is, what it’s for and when to use it.
Roadmap and Roadmap Management

Why Post-It Notes Might be the Most Important Tool for Product Managers
Post-it notes prove to be a useful tool. Let us show you why this product management tip can be so valuable.
Career and Interviews

Is Agile Project Management a Good Idea?
How does agile and project management go together? We explain the benefits of agile project management and how to put it into practice.
Agile & Product Development

5 Design Principles From The World’s Most Product-Centric Companies
Product teams apply product design principles that help set them up for success, and it needs a place on your product roadmap.
Agile & Product Development

What Does the Goldilocks Cross-Functional Product Team Look Like?
Cross-functional product teams vary by company, however, here are best practices for building the right team with the right people.
Agile & Product Development

The One Question Product Managers Forget to Ask
Good product managers learn about their personas by talking with their products’ users. But great product managers always ask this question.
Product Management
Product Strategy

Should Product Managers and Engineers Get Along?
Product managers and engineers often have tension-filled relationships. But is this necessarily a bad thing? We don’t think so. Here’s why.
Career and Interviews

How Product Managers Should Work with Agile Development Teams
Product owners have more responsibility than you might realize. Here are our thoughts about how to best work with your agile developers.
Agile & Product Development

How to Nail Your Product Roadmap Presentation
Are you nailing your product roadmap presentations? Not sure? In this post, we'll unpack how to present your product roadmap.
Product Management
Roadmap and Roadmap Management

Product Manager Career Paths: 3 Myths Debunked
Most of what you’ve heard about standard product manager career paths are probably inaccurate. Learn and debunk 3 myths of PM career paths.
Career and Interviews

How to Develop a Product Strategy Your Competitors Will Love
Developing a product strategy doesn’t need to be a challenge. Let us show you how to cut corners. Your competitors will love you for it!
Product Management
Product Strategy

What Makes a Great Product Manager?
What makes a great product manager? We get this question a lot, and if we had to distill our answer to a single theme, it would be balance.
Career and Interviews
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