B2B SaaS company communicates and standardizes its product management process.


Company
B2B SaaS Company
Challenge
As a B2B SaaS company, this organization experienced rapid growth over the span of a decade; the company developed multiple product lines and services to support a global target audience. The company’s growth resulted in several tech stack challenges: a lack of visibility and effective cross-team communication, and an unclear understanding of what the teams were working on across product R&D.
Solution
As the product management teams continued to grow, leadership recognized the need for a dedicated platform to house their work and an easy way to check that teams were planning to work on the right products and features. After evaluating several different platforms, the company identified ProductPlan as the ideal solution to its communication challenges. Due to ProductPlan’s ease-of-use and world-class implementation team, the team could quickly adopt the platform.
Results
The product team has now been enjoying the benefits of implementing ProductPlan for two years. ProductPlan serves as a single source of truth, helping to streamline communication of work and progress, minimizing inefficiencies.
This company also relies on the JIRA integration to connect work to roadmaps and to surface inconsistencies in product teams’ processes for creating epics/stories. Greater consistency across all teams’ work helps improve the company’s strategic decision-making capabilities.
Key Results
- Effective strategy communication between product team and stakeholders
- Increased efficiency with streamlined tasks in ProductPlan
- Improved strategic decision-making through JIRA integration