About ProductPlan

Every product has a story. Here’s ours.

The challenge with product management is that without a flexible tool that integrates or replaces your other systems, you can’t effectively align the team, collaborate on your roadmaps, and measure your work’s impact.

To reduce time wasted by strategic misalignment, we created and intuitive platform that centralizes and streamlines the product planning process. ProductPlan unites the discovery, roadmapping, and launch stages around strategy, the core of our product and the key to your success. We also provide integrations with various product management tools to serve as your organization’s single source of truth.

At ProductPlan, our mission is to help your organization craft, communicate, and prioritize strategic roadmaps. We help product teams focus on what matters most: building better products.

ProductPlan Leadership

We’re proud to have some of the most passionate and experienced executives lead the way, where we put our customer’s success at the center of everything we do.

Join Our Team

Steven Cohn

CEO

Steven is a four-time founder and seasoned SaaS operator who has spent his career building products alongside customers to solve real, high-stakes business problems. He has led multiple companies from early idea to successful exit, including outcomes that delivered 8x and 6x returns for investors, and has served as an executive at two organizations that scaled from zero to more than $100 million in revenue in under three years. Across roles spanning product, go-to-market, and executive leadership, Steven is known for partnering closely with customers, translating firsthand insight into durable platforms that scale. He graduated with honors from Harvard Business School and George Washington University. Outside of work, Steven can often be found at baseball fields with his two high-energy sons, and credits the center of his life and perspective to his wife of 22 years.

Joe Graham

SVP of Technology

Joe is a seasoned technology leader with 13 years of experience in the SaaS industry and a proven track record of driving innovation, building scalable platforms, and leading high-performing teams. With a strong focus on AI-driven solutions, Joe leverages cutting-edge technology to enhance business operations and user experiences.

Colin Joyce

SVP of Sales

Colin brings 12+ years of experience in SaaS sales and sales leadership to ProductPlan. As a sales leader, Colin’s core strengths are growing the Enterprise client base through value-driven conversations, helping individual contributors maximize success via strategy, and facilitating cross-functional collaboration.

Greg Buschur

SVP of Finance

Zack Adair

VP of Customer Operations

Zack has 10+ years of experience in SaaS operations, with extensive expertise in HRIS, ATS, BGV, and PDLM solutions. Having managed multiple enterprise implementations and product innovation deployments, he is a trusted advisor to his clients, colleagues, and leadership team.

Adrian Bryant

Director of Product

Adrian is a seasoned product leader with 13+ years of experience in software development. With a STEM MBA and a Graduate Certificate in Marketing from NC State University, Adrian combines analytical rigor with strategic vision to drive innovation and business growth. His experience spans both startups and enterprise organizations, where he has successfully scaled platform solutions, influenced cross-functional stakeholders, and led high-impact product initiatives.

Mackenzy Paschich

Director of People Ops

Mary Ann Bennett

Customer Success Manager

Mary Ann is a data-driven and charismatic collaborator with 10 years of experience in Customer Success, including 5 years in the B2B SaaS industry. Her experience in managing diverse portfolios of Enterprise, Mid-Market, and small businesses across a range of industries has helped her gain expertise in finding the right solutions for teams to implement and at the pace they need for success.

Christine Whatley

Demand Generation Manager

A strategic marketing leader with 20 years of experience, including 8+ years focused on B2B SaaS and Tech companies. Chris specializes in building marketing programs from the ground up, and driving revenue growth through multi-channel execution. Her expertise includes digital strategy, marketing automation, and optimizing ROI for high-performing campaigns.