How a B2B SaaS Company Streamlined Product Management to Drive Efficiency and Strategy
Learn how a rapidly growing B2B SaaS company overcame cross-team communication challenges, improved efficiency, and streamlined decision-making with ProductPlan.

Founded
2012
Location
Chicago, IL
Industry
Technology, IT
Company Size
500+ employees
Years Using ProductPlan
~3
Overview
This B2B Saas company is the largest and most trusted software marketplace, helping 90 million people every year make smarter software decisions based on authentic peer reviews. However, it faced significant challenges in product management as it scaled globally. Teams struggled with visibility, communication, and alignment, leading to inefficiencies and difficulties in strategic planning. By adopting ProductPlan, the company standardized its product management process, streamlined communication, and improved strategic decision-making.
Want to learn more about how this B2B SaaS company standardized its product management process and improved team alignment? Fill out the form to download the full case study and discover how ProductPlan can help your team achieve similar results.
We’re realizing if we just spent the time invested in manual updates and put those details into ProductPlan instead, it would save our product managers a lot of effort.
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- Read our guide on roadmapping best practices for IT teams.
Customer Case Studies
Explore more success stories like this B2B SaaS Company’s on our Customer Stories page.

Syngenta
Standardization is a scary word that’s viewed as being slow and heavy-handed and stifling innovation, but ProductPlan was an accelerator for us.

AMN Healthcare
The ProductPlan roadmap gets everything in my brain out into a very digestible picture—being able to articulate my vision and save my sanity makes me feel so much more organized, prepared, and ready

Lionbridge
We’re not making roadmaps because it’s fun. With ProductPlan, our team is spending less time talking about what we’re doing and more time actually doing it.