Category: Product Strategy
5 Reasons to Organize Your Roadmap by Themes
The goal of any roadmap, whether it’s a product roadmap, IT roadmap, or marketing roadmap, is to capture and communicate… Read →
7 Steps to Determine Whether a Customer Request is Actionable
While customer feedback is the gold standard of insight for product managers, not every customer request is actionable. Today we’ll… Read →
4 Mistakes Your Company Might Be Making with Your Product Culture
If we asked you right now to describe your organization’s product culture, what would you say? Don’t be too hard… Read →
3 Products That Capitalized on Excitement Features
No matter how dull you think your product is, there’s always a way to add some excitement to it and… Read →
How to Find Opportunities in Design Flaws
There are lots of ways to define a product manager’s job, but here’s one viable way you could succinctly describe… Read →
Product Innovation: Is Your Product a Slow-Melting Ice Cube?
Product innovation can certainly be exciting and rewarding. And in today’s hyper-competitive and fast-changing business environment, innovation is not optional…. Read →
How to Turn Customer Requests Into Actionable Insight
Product managers are often tasked with managing countless customer requests. But as the strategic masterminds behind product strategy, we know… Read →
Time to End-of-Life Your Product? Use This 10-Step Checklist
Almost all products eventually reach their natural end-of-life. So it becomes product’s job to take them through the phase-out or… Read →
8 Ways to Use Agile Principles to Drive Innovation in Large Organizations
When we think about product development within enterprise organizations, the phrases “rapid innovation” and “agile development” are probably not the… Read →
5 Common Pitfalls in Data-Driven SaaS Product Management
If you’re a product manager responsible for SaaS applications, you’ve probably been hearing increasing chatter about data-driven SaaS product management…. Read →
The Counterintuitive Truth About Your Product Demos
Nobody watching or listening to your product demo actually cares about your product, your company, or you. That’s why one… Read →
Why Your Startup Needs a Product Roadmap
We’ve noticed a disturbing trend lately. Some product managers have been suggesting that startups don’t need a product roadmap—and that… Read →
The Typical Product Planning Process
The product management role is incredibly dynamic and, frankly, that’s part of the appeal. The rules aren’t always clearly defined,… Read →
The Product Manager’s Checklist for Prioritizing Features
Let’s say you’re getting underway on the development of a new product. You have a finite amount of resources to… Read →
How Vacation Schedules Affect Product Release Planning
“Oh no! I just realized we haven’t updated the help file for next week’s release, and Sandra’s still in Maui.”… Read →
How to Build a Product Roadmap Based on a Business Model Canvas
Could you list all of the key building blocks you need to develop, manage, maintain, market, and sell a product… Read →
The Impact of Human Psychology on Product Pricing
Before we get into specific tips for product pricing, let’s get one important point out there right away: A successful… Read →
3 Prioritization Matrix Examples for Your Team
More than 40% of product managers today re-prioritize the initiatives in their backlogs every week. That’s what we found out… Read →