by Adrian Bryant | Jan 15, 2021
What Is a Roadmapping Tool? A roadmap is a strategic blueprint that captures and communicates the basic plan and goals for a project. A roadmapping tool can be used to create, update, and share this document, typically in a visual way. What Are the Different Types of...
by Adrian Bryant | Jan 15, 2021
What Are Roadmap Milestones? A roadmap milestone is a date signaling an event or deadline that the product manager wants the team to be aware of. These milestones might relate directly to the product’s progress—such as a release date. They might also represent a date...
by Adrian Bryant | Jan 5, 2021
What Is the End-User Era? The end-user era refers to a new trend in how businesses buy software. The decisions about which enterprise applications to purchase are shifting from company executives. Instead, it’s the employees who will use these software tools to...
by Adrian Bryant | Dec 29, 2020
What is the Definition of Product? Ask a few people that question, and their specific answers will vary, but they’ll all probably describe it as a physical item you find in a store or order through Amazon. In reality, the term product refers to a much broader range of...
by Adrian Bryant | Dec 2, 2020
What Is Product-Led Growth? Product-led growth is a business strategy in which a company uses its product as the main tool to acquire customers. With this model, a business offers users free access to its product with the expectation that the product itself will...