Problem Statement

A problem statement describes a specific issue or opportunity in the market. It is crafted to guide focused efforts in finding solutions. For product teams, having a well-defined and researched problem statement can be crucial to the success of their product development.

Examples of problem statements

Students are not passing their midterm examinations due to large classroom sizes and a lack of study guides, resulting in a 55% course withdrawal rate.

The company is experiencing a 20% employee turnover rate, causing delays in timelines and negatively impacting morale and productivity.

Sales representatives find it challenging to utilize the CRM, leading to missed opportunities and a 35% decrease in demo bookings.