What Is a Product Engagement Score?

What Is a Product Engagement Score?

Product engagement score, or PES, measures how users interact with a product. PES brings into sharp focus three key metrics—product adoption, stickiness (i.e., repeated usage), and growth. Centering on these critical metrics deepens an organization’s understanding of...

Product Profitability

What Does Product Profitability Mean? Profit is the amount of revenue that remains after accounting for all expenses, debts, and other costs. So product profitability, then, refers to how much money a product makes minus what it costs to build, sell, and support it....

Feature Outcome Assessment

What Is a Feature Outcome Assessment? A feature outcome assessment focuses on specific, measurable outcomes rather than product features. Why Is It Important for Product Management? Focusing on outcomes rather than features requires a close connection to customers and...

Product

What is the Definition of Product? Ask a few people that question, and their specific answers will vary, but they’ll all probably describe it as a physical item you find in a store or order through Amazon. In reality, the term product refers to a much broader range of...

Product Metrics

What Are Product Metrics? Product metrics, sometimes called key performance indicators, are quantifiable data points that an organization tracks and analyzes to gauge a product’s success. Examples include conversion rate, churn rate, and monthly recurring revenue....