What’s inside for you

In recent years, the product management role has grown increasingly popular. Between 2018 and 2019, the number of job openings for product management roles increased by nearly 30%, a trend that’s continued over the course of multiple years. Despite being one of the top career paths at the moment, the product management role comes with a bit of ambiguity. The role itself is open to a wide assortment of interpretations and variations, and we often hear about the lack of clarity on the role from even the most experienced businesspeople.

With no universally-accepted and understood answer to the “what is product management?” question, and even less clarity on what the responsibilities of product managers are, we’ve set out to clear up any confusion with this guide.