Tools and Resources
What is the Learning Center?
Find your favorite product management topics within one place, the Learning Center. Explore the pieces that keep readers coming back.
Victoria Fitoussi
Learning center
Product Management
Demystifying Product Marketing for Product Managers
Product marketing can be tricky to define. It’s not sales, it’s not product management, and it’s not “traditional” marketing either. In...
Product Management
A Brief History of Product Management: Starts With a Spark
Product management was originally seated in marketing but has evolved. It's still misunderstood but it's now getting the recognition it...
Career and Interviews
What Does an Associate Product Manager Do?
Associate product managers are often new to the field, but their value to a product team and contributions to a...
Feature Outcome Assessment
What Is a Feature Outcome Assessment? A feature outcome assessment focuses on specific, measurable outcomes rather than product features. Why...
Career and Interviews
6 Ways A Junior PM Can Support Developers At Large Companies
Junior product managers have to work at defining the scope of their role. Typically your success in this occurs once...
User Flow
What Is a User Flow? A user flow is a chart or diagram showing the path a user will take...
Product Strategy Example
How Zoom’s Product Strategy Evolved to Keep Pace with an Unprecedented Surge
An analysis of how Zoom's product strategy scaled to meet connectivity demands with an unexpected, unprecedented influx of users during...
Growth Product Manager
Learn what growth product managers do, how they are centric to product-led growth and what success looks like for a...
Intuitive Design
Intuitive design refers to making products easy to use. In this post, we’ll discuss why intuitive design is important and...
Tools and Resources
Get Buy-In and Budget Approval on Your Product Stack
Get buy-in and budget for the tools you need. This guide will walk you through the three stages for buy-in...
Roadmap and Roadmap Management
6 Ways Roadmaps Help You Be Better at Your Job (and Your Career)
As product managers, creating and maintaining product roadmaps are regular duties. Product roadmaps enable us to do our entire jobs...
Product Development Cycle
What Is the Product Development Cycle? The product development cycle is the process of taking a product from an idea...
Customer Story: AMN Healthcare
The challenge As the organization grew and evolved, the lack of comprehensive product-oriented oversight resulted in a fractured, tunnel-vision approach...
Incremental Innovation
What Is Incremental Innovation? Incremental innovation refers to a series of small-scale improvements made to an existing product or service...
PDCA Cycle
What Is the PDCA Cycle? The PDCA cycle is a project management framework that businesses can use to implement incremental...
Minimum Viable Experience (MVE)
What Is a Minimum Viable Experience (MVE)? In product management, “minimum viable” refers to something the team believes it can...
Product Management
What Does Strategic Misalignment Look Like (& How Can Product Managers Avoid it?)
For a product professional guiding the work of a team, strategic alignment should be the holy grail. Achieving it won’t...
Product Management
What is the Product Manager Career Path?
The product manager career path is an exciting journey with lots of on- and off-ramps. Learn what career path you...
Product Strategy
5 Ways Your Product Team Lacks Standardization (& How to Improve)
Product teams that let everyone do their own thing think they’re facilitating creativity, flexibility, and independence. But in reality, a...
IT Project Manager
What Is an IT Project Manager? An IT project manager oversees complex projects involving a company’s IT infrastructure. Examples include...
Customer Story: Lionbridge
The challenge Chris Dudak, Senior Manager, Product Management, at Lionbridge, is a “lifer” in the world of linguistics, having studied...
Product Management
Thriving as a Lone Ranger: 6 Tips to Working as a Product Team of One
Product managers are usually outnumbered in an organization. There will always be far more salespeople, technical types, operations folks, and...